About US
DEFY THE PAST. EQUIP YOUR FUTURE.
Dire Design Haus is a Montana-based Design Consulting Studio and Adventure Gear Company rooted in purposeful design, environmental responsibility, and creative problem-solving. We believe that the products we create—and how we create them—should reflect the world we want to live in.
Founded by Brittany Riner, DIRE began with a simple but powerful idea: that design should serve a greater purpose. After three years of research, development, and sourcing sustainable materials, we launched our flagship product—the DRIKON™ Backpack. Built to endure the elements and reduce impact, each pack diverts 20 plastic bottles from waterways and helps restore U.S. forests through our partnership with the National Forest Foundation’s Sapling Program.
But we don’t stop at gear.
Through our consulting work, we support action sports and lifestyle brands—both emerging and established—in integrating sustainability into their core. We help teams reduce waste, improve product-market fit, and build goods that stand out not just in stores, but in the values they represent.
At our core, Dire is about more than design—it’s about direction. Whether we’re creating gear or guiding a brand, our decisions are grounded in ethics, transparency, and a deep respect for the landscapes that inspire us.
Because when you lead with purpose, the impact reaches far beyond the product.
We’re not just designing backpacks—we’re helping design futures. Ones filled with adventure, resilience, and a better way forward.